From coffee bag packaging to meat labels for packaging to really any kind of food packaging label, packaging of all kinds is hugely important. After all, packaging like coffee bag packaging and pet food packaging and even seasoning packaging can fill a number of different roles. At the end of the day, investing a good deal of effort into the product and its packaging is likely to pay off immensely. In fact, doing so is likely to increase overall consumer interest in your product by as much as a full 30% – very nearly one third.
But why is this the case for coffee bag packaging and tea packaging and vegetable and fruit packaging and really all different kinds of packaging? For one thing, packaging like coffee bag packaging is an effective tool of advertisement. After all, it is hugely important for a product to be able to stand out and make itself known in any given supermarket or grocery store environment. This is due to the sheer amount of products that grocery stores are now known to carry, a number of products that easily reaches, on average, 20,000. In some cases, some grocery stores and supermarkets will even carry a larger number of products than this.
Therefore, it is clear to see that eye catching packaging is something of an absolute must. Eye catching packaging is even statistically proven to draw in the customer, be it to coffee bag packaging or even just vegetable packaging or even protein powder bags. As a matter of fact, this data shows that more than 60% of all customers (nearly 70%, to be just a bit more specific) have bought a product simply because it caught their eye. This alone shows the power of packaging.
In the age of technology and social media, having eye catching packaging for something like coffee bag packaging is even more important. This is because up to 40% of all consumers have stated that they would likely share a product with interesting packaging on at least one social media platform, if not even more than just the one. And by sharing something like coffee bag packaging on social media, they are exposing the product in question to a far higher number of people than would otherwise have access to it. This free advertising is well worth the investment into higher quality and more interesting packaging.
People are also willing to pay more for premium packaging. Premium packaging for online sales has been found to be particularly important, with more than half of all online shoppers becoming repeat and even loyal customers of a certain brand when the product they have purchased comes in high quality, often premium packaging. This can be said for everything from coffee bag packaging to clothing packaging, as you can now buy just about anything you could dream of online. This investment into packaging quality is particularly important in this online realm, as online shopping is only growing more and more prominent with each passing year. Ultimately, online shopping can be utilized for the purchase of just about anything and everything, from groceries to clothing to coffee and tea to furniture – and even so much beyond this short list.
It is also important to include necessary information on everything from coffee bag packaging to protein powder packaging to organic food packaging. After all, nearly two thirds of all customers are now reading the labels on all food products that they consider purchasing. It should come as no real surprise, therefore, that more than 80% of all people utilize food packaging to help them make various purchasing decisions. Ultimately, this information needs to include ingredient lists, nutritional information, and even sourcing, as more and more people are becoming interested in where the products that they buy are coming from.
At the end of the day, the packaging of everything from coffee bag packaging to spice packages to valve sealed bags is a hugely important thing, only likely to grow more and more so in the years to come. For many people, packaging is a critical tool in making various purchasing decisions, especially for many food products.